PAWsitive News: Pet Food Brands Are Committing to Help Farm Animals

June 12, 2023

Here’s something you might not know—if they made up their own country, pets in the U.S. would rank fifth in the world in meat consumption! In fact, 25-30% of meat produced in the U.S. is used in food for dogs and cats. And like most of the meat, eggs and dairy consumed by people, almost all pet food is made from animals who spent their lives confined in inhumane conditions on factory farms.

The ASPCA is working to improve the lives of billions of farmed animals, and we need pet owners’ help. Like all animals, farm animals feel joy and can suffer. Pigs are exceptionally smart, hens have different personality traits [PDF] (and even varied parenting styles), and cows love a good scratch!

It’s no surprise that pet owners care deeply how farm animals are treated. A 2023 national survey found that a whopping 87% of pet food shoppers reported that they would be likely to switch to another brand of pet food if they knew the brand sourced more humane ingredients. And the vast majority of shoppers are willing to pay more for those higher-welfare pet food products.

A handful of pet food companies are leading the way and helping to meet this growing demand by ensuring ingredients are from animal-welfare certified farms and ranches. The ASPCA Shop With Your Heart Grocery List includes pet foods and treats by brands that are verifying that animals are never confined in cages or crates, have more space and were given important enrichments or access to the outdoors.

Recognizing the animal-welfare benefits and potential for impact in the pet food market, the ASPCA is launching a new initiative focused on improving this industry’s sourcing practices. We are proud that 10 pet food brands have recently worked with us to commit to new, industry-leading standards that will improve millions of farm animals’ lives:

BIXBI® Pet

By 2024, BIXBI Pet committed to earn a certification recognized by the ASPCA’s Shop With Your Heart program for select Liberty Kibble Chicken Recipes for Dogs and Cats.

Caru Pet Food®

By June 1, 2025, Caru Pet Food committed to earn a certification recognized by the ASPCA’s Shop With Your Heart program for its CARU Daily Dish Chicken Stew for Dogs.

Evermore Pet Food

By end of 2023, Evermore Pet Food committed to earn a meaningful animal-welfare certification recognized by the ASPCA’s Shop With Your Heart program for its new turkey recipes for cats.

Goodness Gracious

By the end of 2026, Goodness Gracious committed to earn a certification recognized by the ASPCA’s Shop With Your Heart program for its chicken products.

Happy N' Healthy®

By 2025, Happy N' Healthy committed to earn a certification recognized by the ASPCA’s Shop With Your Heart program for its beef and pork bones.

My Perfect Pet™

My Perfect Pet committed to earn a certification recognized by the ASPCA’s Shop With Your Heart program for turkey, chicken and beef ingredients for select blend recipes by 2027.

RAWR

RAWR earned a certification recognized by the ASPCA’s Shop With Your Heart program for its chicken recipe and committed to adopting the ASPCA-supported Better Chicken Commitment by 2026.

Savage Cat Food®

By 2025, Savage Cat Food committed to earn a certification recognized by the ASPCA’s Shop With Your Heart program for its chicken recipe and committed to adopting the ASPCA-supported Better Chicken Commitment by 2027.

Shine Pet Food

By summer of 2023, Shine Pet Food committed to earn a certification recognized by the ASPCA’s Shop With Your Heart program for its chicken, turkey, lamb, pork, duck and beef recipes and products.

Viva Raw

By 2023, Viva Raw committed to label with a certification recognized by the ASPCA’s Shop With Your Heart program for its chicken recipe and committed to adopting the ASPCA-supported Better Chicken Commitment by 2028.

Furthermore, five pet food brands with existing commitments to animal welfare have been working hard to implement changes and are now sharing their progress toward completion:

Campfire Treats®

Campfire Treats already earned certification for pork, beef, chicken and turkey products and is reporting progress on the Better Chicken Commitment, with a goal to fully transition to higher-welfare breeds by the end of 2023. Campfire Treats has an update on their progress. Check it out!

Earth Animal

Earth Animal already earned certification for its Wisdom™ Chicken Recipe. Made the Better Chicken Commitment and reporting progress!

Evermore Pet Food

Evermore Pet Food already earned certification for chicken and turkey recipes for dogs and reporting progress on the Better Chicken Commitment, with a goal to fully transition to higher-welfare breeds by the end of 2023!

Nugget’s Healthy Eats

Nugget’s Healthy Eats already earned certification for chicken and turkey recipes and reporting progress on the Better Chicken Commitment! Committed to source certified beef by 2023.

Open Farm®

Open Farm already earned certification for beef, pork, chicken, turkey and lamb products and reporting progress on the Better Chicken Commitment!

Finally, we are proud that the Next Generation Pet Food Manufacturers Association, a group of more than 50 companies, is collaborating with us by encouraging its members to earn a meaningful animal-welfare certification for their products.

Farm animals deserve our respect and compassion. You and your companion animals can both help take a bite out of factory farming! Share this news with your friends and family on social media and share our list of higher-welfare pet foods and treats with your local pet supply store.

Interested in learning more? Join our Factory Farming Task Force for more resources and to get involved in the fight to end cruel factory farming.